SUPERIOR FEEL

Softer than cotton and as smooth as silk. Gets softer with every wash.

CLEANER AND FRESHER

Naturally more absorbent and hygienic than cotton. Stays fresher for longer with less washing.

KIND TO OUR PLANET

100% sustainable. Consumes 95% less water and less land than cotton. Zero herbicides or pesticides.

TEMPERATURE CONTROL

The most absorbant and breathable bedding fabric. Creates near perfect year-round sleep conditions.

NATURALLY HYPOALLERGENIC

Sensitive to your body, because that's how it grows. No added toxins are required unlike cotton.

HEALTHIER SKIN AND HAIR

Zero static and less surface friction, which promotes the same health benefits as silk whilst you sleep.

TENCEL™ is a lyocell fibre made from sustainably-sourced Eucalyptus. Our process is eco-friendly, and has won multiple awards for its low environmental impact:

Winner of 'European Award for the Environment' by the European Union.

European Community Eco-label Flower, awarded for low environmental impact.

Oeko Tex 100 Certification meaning no harmful substances.

ABOUT US

Earth-friendly, animal-friendly, sleep experts. Our goal is to change the bedding market forever.

ETHICAL, SUSTAINABLE, THOUGHTFUL

The best bedding in the world, is also the best bedding for the world.

SUPPORTING OUR PLANET

We continually donate a meaningful portion of our profit to World Wildlife Fund sustainability projects and crisis appeals.

CERTIFIED VEGAN FRIENDLY

Perfect sleep doesn't sacrifice animals or natural habitats. We use no animal by-products in our organic bedding.

HELPING HOMELESSNESS

Don't love your new bedding? Return it for free and we will distribute to homeless shelters.