Product Description

Heartfire is a plant-based, eco-friendly botanical powder dye that brings a strong, natural red to your fabrics. Its bold, long-lasting colour adds depth and energy to sustainable textile projects, handmade clothing, and eco-conscious DIY creations.

Made from the fresh roots of Rubia Tinctorum, also known as Madder Root, Heartfire brings a strong, natural red to cotton, linen, silk, wool, and eucalyptus fabrics. Native to Europe and parts of Asia, Madder Root has been used for centuries to produce deep red pigments. Drawing on a long tradition of textile dyeing, this plant-based dye provides bold, lasting color, adding depth and energy to sustainable textile projects, handmade clothing, and eco-conscious DIY creations.

Whether you’re making clothing, home textiles, or accessories, Heartfire delivers a rich, natural red that feels lively and timeless. Bring warmth and intensity to your creations with this classic, plant-based dye.

 

Load video: Why choose Wildhue natural botanical powder dyes

WHY CHOOSE

WildHue Botanical Dyes

Hear from James, our CEO and sleep specialist, on the benefits and unique properties of WildHue's natural botanical powder dyes.

Wild Hue botanical fabric dyes are effective on natural and synthetic fibres, including cotton, linen, hemp, eucalyptus silk, wool, and bamboo. Each fibre type absorbs dye differently, giving every project a unique finish:

  • Protein fibres (such as silk and wool) produce deeper, more vibrant colours.
  • Cellulosic fibres (such as cotton and linen) yield lighter, subtler tones.

These natural variations mean no two pieces will ever look exactly the same - every creation is truly one-of-a-kind, while remaining non-toxic, safe, and sustainable.

Burnt Velvet Plant-Based Powdered Fabric Dye
Golden Harvest Plant-Based Powdered Fabric Dye
Heartfire Plant-Based Powdered Fabric Dye

Explore Our Dyes

At Wild Hue™, sustainability is at the heart of everything we do. Our botanical powder dyes are:

  • Biodegradable, non-toxic, and hypoallergenic – safe for your skin and the environment
  • Produced in collaboration with artisans in India, preserving traditional dyeing techniques passed down for generations
  • Designed to support both cultural heritage and ecological responsibility

With Wild Hue, you’re not just dyeing fabric - you’re creating naturally beautiful textiles while making an environmentally conscious choice.

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Dye Guide

  • 50 g packet → dyes up to 1 kg of fabric
    Example: a pair of socks or a lightweight scarf
  • 100 g packet → dyes up to 2 kg of fabric
    Example: a cotton T-shirt or pillowcases
  • 200 g (2 × 100 g) → dyes up to 4 kg of fabric
    Example: a hoodie, jumper, or medium-weight dress
  • 400 g (4 × 100 g) → dyes up to 8 kg of fabric
    Example: a double duvet cover or a set of curtains

Top Tip: Use a little more dye for deeper colours, or a little less for softer tones.

Top Tips

  • Give fabrics space: Always allow room for textiles to move freely in the dye bath for even coverage.
  • Adjust colour depth: Add more dye or increase soaking time for deeper tones. Use less dye or reduce time for lighter shades.
  • Embrace uniqueness: Every fabric absorbs natural dye differently, ensuring every piece is one-of-a-kind.